Reese's Puffs

Cereal Box Art

When the children open their eyes and see the world for what it is, it'll be because of me.

Art Director

Rob Stone

Copywriter

Patrick Newman

I was given the task of theorizing, designing, prototyping, testing, optimizing, and especially maximizing the perfect technology for kids and adults to visualize what they really wanted.

This was the result.

Runner Ups

I can't believe they didn't pick these other box ideas that we had.